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Achelec Ltd creates and offers unique solutions and platforms for Professional Digital Advertising Solutions for the needs of major fields and sectors in the local market.

Digital signage is a sub segment of signage. Digital signage uses technologies such as LCD, LED and Projection to display content such as digital images, video, streaming media, and information.

They can be found in public spaces, transportation systems, museums, stadiums, retail stores, hotels, restaurants, and corporate buildings etc., to provide way-finding, exhibitions, marketing and outdoor advertising.

Text – Scrolling text

Either scrolling text, or text dynamically updated via external news feed source.

Images – Scrolling images

Usually in the format of digital advertisement posters.

Video

Usually in the format of commercial TV advertisements.

Interactive interfaces

Combining with Touch Screen and Kinect Sensors, it allows two-way communications with the users. It helps to engage users and also helps advertisers to gain insight in customer behaviours.

Digital signs are used for many different purposes and there is no definitive list.

However, below are some of the most common applications of digital sign:

Public information

News, weather, traffic and local (location specific) information, such as building directory with map, fire exits and traveler information.

Internal information

Corporate messages, such as health & safety items, news, and so forth.

Menu information

Pricing, photos, ingredients, and other information about the food(s) being offered, including nutritional facts.

Advertising

Usually either related to the location of the sign or using the audience reach of the screens for general advertising.

Brand building

In-store digital sign to promote the brand and build a brand identity.

Influencing customer behavior

Directing customers to different areas, increasing the "dwell time" on the store premises, and a wide range of other uses in service of such influence.

Enhancing customer experience

Applications include the reduction of perceived wait time in the waiting areas of restaurants and other retail operations, bank queues, and similar circumstances, as well as demonstrations, such as those of recipes in food stores, among other examples.

Fashion Store Dressing Room

Helps shoppers to choose dresses inside a fashion store.

Enhancing the environment

With interactive screens (in the floor, for example, as with "informational footsteps" found in some tourist attractions, museums, and the like) or with other means of "dynamic way-finding".